Roughneck Harley-Davidson is located in Longview and serves riders in surrounding cities such as Tyler, Hallsville, Marshall and Lakeport. The current dealership is located on N. Fourth Street.  Under construction now is a new larger Roughneck location just 1.4 miles north of the current site. The new store will double the size of the showroom, meeting rooms and event space. It will also have additional covered outdoor space. Construction will be completed in 2019. Visit the website here. ​